Thoughtful Foundations, Creative Exploration
GET TO KNOW ME A LITTLE MORE
I’ve always believed that business isn’t just about products or services—it’s about building relationships, creating connections, and staying authentic. My passion for psychology, culture, ritual, and the way environments shape human potential has drawn me to the world of sensory architecture and design.
In my business advisory work, one of the things I love most is helping people see the potential they don’t yet see in themselves or their business. I’m passionate about connecting people with opportunities, tools, and ideas that help them expand, grow, and thrive.
This passion has guided me through every stage of my career, shaping businesses like OAAK Collective, The OAAK Journal, and The Atelier.
I’ve always been fascinated by people’s stories—what drives them, what inspires them, and what they dream of creating.
Whether managing sales teams or working in creative consulting, my focus has always been on uncovering someone’s “why”—their motivations, passions, and potential.
I’d love to learn yours someday, too.
My love of buildings, places, and spaces goes beyond my years working in the building and development industry—it’s rooted in a deep belief that our environments shape how we feel, think, and connect.
The spaces we inhabit—our homes, workspaces, and public places—influence our emotions, creativity, and sense of belonging. I’ve always been drawn to how thoughtful design can tell a story and create environments where people feel inspired, grounded, and connected.
In many ways, architecture and storytelling are intertwined.
Just as a designer uses light, shadow, and materials to shape a space, I help brands use words, visuals, and technology to shape their identity and client experiences. But for me, design goes deeper than aesthetics—it’s about creating a feeling.
Styling and sourcing are an extension of that. Finding an object that sparks curiosity, a piece that carries history, or an item that invites imagination adds layers of meaning to a space. The right signature scent, the glow of lighting at dusk, or a unique plant that takes on a life of its own—these elements shape how we experience a place.
That same passion for curating meaningful environments is what led me to create The OAAK Journal.
It’s a space to pause, dream, and experience a feeling—a curated collection of stories that transport people into the worlds of architecture, design, and culture.
Stories that ignite imagination, evoke emotion, and spark a sense of possibility.
My Obsession with Architecture & Design
We are shaped by what we nurture — our craft, our community, and ourselves
Current Projects
The OAAK Journal
A platform for curated stories in architecture, design, and culture. Featuring sourcing guides, curated tours, and styling advice to inspire and connect creative minds.
OAAK Collective
Helping creative businesses standout and connect through stories that inspire, distinctive brand building, and experience driven solutions.
I’m passionate about helping businesses tell their stories to inspire, build beautiful online presences, and create meaningful connections.
My work includes OAAK Collective, The OAAK Journal, and OAAK Atelier.
Feel free to explore my projects below and connect with me on LinkedIn or through one of my platforms.
